Frogtoon

The Craft Economy

50 top tracks

Biography

Toronto’s The Craft Economy—whose members originally hail from Guelph, Montreal, Vancouver and PEI—has a sound inspired by ‘70s punk rock and ‘80s new wave, and is guided by a love of fun, well-crafted and danceable pop songs. ...Read more on Last.fm
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Toronto’s The Craft Economy—whose members originally hail from Guelph, Montreal, Vancouver and PEI—has a sound inspired by ‘70s punk rock and ‘80s new wave, and is guided by a love of fun, well-crafted and danceable pop songs. In the two and a half years they’ve been together, The Craft Economy’s super energetic live show—which constantly wins them new fans every time they play—has got them on stage everywhere in Toronto from Sneaky Dee’s and Rancho Relaxo to The Drake and The Sound Academy and playing the respected Two Way Monologues, No Shame and Wavelength series as well as Pop Montreal, North By Northeast and the Pitter Patter Music Festival. The band’s first release, the 6-song “All On C” EP (recorded at Purple Shag Studios in Guelph, Ontario, and mastered at Zolis Audio in Toronto in June of 2007) receives airplay on college radio stations and podcasts across the country. One hundred per cent DIY, right down to the hand-made lino-printed covers, and quickly sold out of its limited edition run of 200. The album was released under a Creative Commons Noncommercial-Share Alike license, which allows the band to retain the rights to its music, while allowing fans to freely download, share and remix its songs for non-commericial purposes online. This creative approach to music distribution garnered the attention of Boingboing.net and the rest of the blogosphere, as well as traditional print, (The National Post ran a short feature on The Craft Economy in its online and weekend edition). The result? A massive 9,620 song downloads from thecrafteconomy.com in the first month of "All On C"'s release (1600 copies of the EP). To date, fans have downloaded over 21,000 songs (3500 copies of the EP) and the number's growing daily. The most popular song, “The Crash, The Wagons, The Dying Horses” has over 6700 downloads alone. The Craft Economy’s second EP, Is On Your Side was released in December, 2008 and reached #4 on CBC Radio 3's R3-30 and #3 on the national Chartattack charts. <a href="https://www.last.fm/music/The+Craft+Economy">Read more on Last.fm</a>. User-contributed text is available under the Creative Commons By-SA License; additional terms may apply.